Family Britches hosts trunk shows

Thursday, 11 March 2010 08:56

Family Britches is celebrating the finest names in Italian fashion for men and women this spring with special events at its stores in New Canaan and Chappaqua, N.Y. One of a few specialty stores in the area to participate in a new campaign from the Italian Trade Commission, Family Britches is hosting a series of trunk shows from Italian manufacturers.

The store, located at 39 Elm Street, is kicking off spring today, Thursday, March 11, through Saturday, March 13, with a trunk show for men from Borgo, a maker of Italian sportswear.

On Saturday, March 20, representatives from Corneliani will be at the New Canaan store to assist customers.

For women, Family Britches will showcase Italian sportswear from Weekend MaxMara, Missoni, Magaschoni and Cambio throughout March and April.

“If ever there was a time when people are looking forward to spring, it’s this season,” said Mark Gust, manager of the New Canaan store. “We have a full calendar of events for our fine Italian menswear and womenswear.”

Family Britches will be featured on the Italian Trade Commission’s Web site for the new campaign, lifeinistyle.com. The site includes images from a new advertising campaign shot on location in Rome, behind-the-scenes video footage and daily giveaways of Italian products. A photo contest will award $100,000 to the best Italian-inspired photograph.

For information, call 203 966-0518 or visit familybritches.com.

---

Add this page to your favorite Social Bookmarking websites